007. Types of Service Design

Postits, fronted by copy that says 'Types of Service Design'

Bad Services: Season 1, Episode 7

Is there a right way to do Service Design? Or one process you should follow? We’re often asked, what’s the right process for Service Design. The truth is, none of them and all of them at the same time. 

In episode 7, we talk about the ‘Types of Service Design’. 

We de-bunk the idea that there is a ‘right’ way to do service design and share different forms the approach might take from working on one touchpoint of a service to transforming the shape of what the service delivers. 


Listen to our episode

Episode 7: Types of Service Design
The School of Good Services

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Show Notes

Forms Service Design might take

Lou Downe

Lou is the author of Good Services, the bestselling book on how to design services that work and the founding director of the School of Good Services

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006. Starting points