Empower your senior leadership team to advocate for the value of user centred design and understand what it takes to make and deliver good services in this half day course
What you’ll learn
Understand the importance of services in delivering commercial and policy outcomes
Understand the importance and value of service design in cost effective service delivery
Understand how a service led organisation operates, and identify the barriers and blockers to good service delivery within your organisation
How to scale the delivery of service design in your organisation
How to lead a user-centered agile organisation
How to empower teams to deliver more
Who this course is for
This course is designed for executive and senior leaders looking to understand what is needed to enable the design and delivery of good services that meet user needs and reflect on their role in this
This course is available privately.
If you are interested in training your leadership team, get in touch
This course is suitable for:
Embarking on digital and/or service transformation and looking at what it takes to lead this journey and focus on services and user needs
A leadership team interested in improving the services they deliver
Interested in service design and other user-centered design disciplines and how you can bring them into your organisation
Your trainer
Lou Downe is the author of Good Services, the bestselling book on how to design services that work and the founding director of the School of Good Services. They are the former Director of Design for the UK Government where they founded the discipline of service design, growing a 2000 strong team of designers into one of the largest, and most influential design teams in the UK - winning a Designs of the Year award and a D&AD lifetime achievement award.
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“Since your course yesterday our Director has quoted what he learned in all of his meetings today! Thank you. We are finally on the right path!”
Head of Health and Wellbeing, Housing Association
Course content
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Understand the importance of taking a user-centred approach and investing in service design to deliver successful organisational outcomes
Understand the changes this way of working brings to how your organisation can operate
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Understand the maturity levels of organising around services and what good looks like across areas like collaboration, standards and being data-led
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Review the barriers and blockers to good service delivery within your organisation and identify key areas for strategic change to improve user outcomes, cost or risk
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Understand the role of leadership in empowering your organisation to deliver better services.
Learn how to create more effective ways of working, ideal operating structures, service-led leadership practices and encouraging collaboration across silos
How it works
All classes are delivered live and online in small interactive classes. Course participants have the opportunity to work on a service or strategic focus of their own so learnings can be put into action immediately. We do bespoke elements of this course for leadership teams to meet their current challenges and opportunities.
The course is 4.5 hours in total and each module is made up of 30-40 minute tutorial, a 10 minute independent exercise, 10 minute peer group discussion and a final 10 minute group discussion and Q+A, followed by a 10 minute break
We aim to finish for a late lunch or start after an early lunch
Our course takes place on Zoom in English with live captioning enabled with Zoom’s speech to text auto-translation in the full range of languages supported by Zoom
The slides are available in advance for pre-reading
Courses are not recorded as we want to ensure people feel comfortable to share their case studies in the joint sessions. We do not allow AI meeting note takers as we we wish to protect the privacy of information shared by course participants
What you get
A half-day course with Lou Downe, author of Good Services, including access to a members area including the tutorial slides and course worksheet. Alongside this you will get:
Access to our Good Services discord community
A 10% shop discount on products
A certificate of completion